Up until last hear, Jumoke was a bread hawker at Sabo market in Lagos but took photographs in her spare time. Eventually, one of her pictures attracted the attention of several glossy magazines and she got on the front cover of a few, sparking off what has now become a lucrative modelling career.
Now a household name across Nigeria, the lovely mother of two whose picture went viral when she stumbled on TY Bello’s set in February this year has started a programme with Poise Nigeria, a Nigerian etiquette and finishing school run by Mavis Isibor. In only a few months, she became a brand ambassador for Payporte and got modelling deals with fashion brands like Salma Guzel.
Jumoke has also been interviewed on CNN, and has become the most goggled person in Nigeria. However, she has heeded advice to acquire some form of education to avoid being taken advantage of and ensure that her career does not grind to an abrupt halt.
University of Lagos undergraduate Nneka Ibemesi, said: “Without an education, she will not go far and as it is, people are just telling her what to do but the day she demands for what she really wants, her career will end. Since she started making headlines, many people had predicted that her stardom might be short-lived, as she does not have the proper training to sustain where she has been placed.”
She added that her fear over the tendency for extortionists to use an ignorant Jumoke to further their own agenda, without necessarily having her interests at heart is real. It appears that Jumoke has accepted that many people will just want to use her illiteracy to make money and gain publicity.